Jeff Spitko
Senior Director, Integrated Fundraising
Jeff Spitko is an innovative direct marketing strategist with over 25 years of experience in transforming business development operations and communications in both the corporate and nonprofit sectors. As Senior Director of Integrated Fundraising for San Diego Foundation (one of the country’s largest regional community foundations providing greater equity and opportunity for all San Diegans), he leads, develops, and implements comprehensive omnichannel strategies to drive fundraising across one-time, monthly, annual, and mid-level giving to support San Diego Foundation’s operations and impact.
Prior to joining San Diego Foundation, Jeff was the Director of Membership & Audience Management for San Diego Zoo Wildlife Alliance. In his role, he led the acquisition, retention, and cultivation strategies for the organization’s mass market donors, monthly giving sustainers, VIPs, and membership base of approximately 400,000 individuals. During Jeff’s 11 years with the organization, the annual revenue for these direct response programs more than doubled from $26MM to over $57MM.
Spitko also served as the Chief Marketing Officer at the LGBTQ Victory Fund & Institute, a nonpartisan political action committee and nonprofit organization helping elect LGBTQ leaders at all levels of government. During his tenure, donor counts quadrupled and annual revenue grew 111% through an expansion of brand recognition, increased digital prospecting efforts, and a deeper focus on loyalty engagement of current and lapsed donors.
Before entering the nonprofit sector, Jeff also spearheaded digital marketing strategies in several leadership roles with Vanguard, and performed as a brand spokesperson on QVC for numerous multimillion-dollar electronics corporations including Hewlett-Packard, Lexmark, Panasonic, Casio, GE, Pentax, and Fuji.
A native of Philadelphia, Pennsylvania, Jeff received his Bachelor’s degree in Communications from York College of Pennsylvania.